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HP HP2-B102 Exam Syllabus Topics:

HP Imaging and Printing Sales Fundamentals Sample Questions:

1. What is the color strategy known as piggybacking?

A) using complementary colors in marketing documents
B) using colors that appear next to each other on the color wheel
C) risking sure the colors overlap so they appear to be 'piggybacking" on each other
D) working with the producer of a non-competing product to market a complementary product, such as the way fashion designers coordinate men's dress shirts and ties

2. Which question is a typical cross-selling phrase?

A) Would you benefit from increasing the number of MFPs in your fleet?
B) Would you benefit from a duplex model?
C) Would you like to add an HP Care Pack to your HP MFP?
D) Would you benefit from a single-function device instead of an MFP?

3. According to HP what indicates whether an HP sales person is successful?

A) The sales person earns more margin than colleagues do.
B) The sales person's clients are successful.
C) The sales person consistently wins HP sales awards
D) The sales person sells more devices per month than any other HP sales person.

4. What is the HP Print Cost Estimator?

A) an HP internal tool that allows the account manager to train HP partners on cost-per-page calculations
B) a free tool that enables HP partners and customers to perform print cost analyses for their own documents before printing
C) software sold by HP distributors that allows the creation of supply contracts, including a print cost overview
D) a print management solution that monitors HP color printers for cost estimations and reports

5. What is an imaging and printing industry trend?

A) creating paperless offices
B) using templates to create a business brand
C) converging of multiple functions into one device
D) seeking information on the internet

Solutions: